Behavioral Science Unlocks AI

Behavioral science may be the key to unlocking the true power of artificial intelligence.

This Forbes article goes on to say, "Global spending on artificial intelligence is projected to reach nearly $1.5 trillion in 2025 and is on pace to surpass $2 trillion in 2026, but there is an integral ingredient that AI is missing. It still can’t navigate the complexities of human judgment, which drive real-life business outcomes. The solution that the more forward and out-of-the-box thinking companies are turning to? ...Human behavioral science."

"Organizations that proactively address AI bias, privacy concerns, and the ethics of automation are positioning themselves as companies that can be trusted and relied upon to use AI in an ethical and equitable manner. In this era of rapid change and uncertainty, this is a powerful message sent to the industry."